target-audience

August 5, 2014

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Defining Your Perfect Target Audience

Whether you are working for an agency or as an in-house SEO representative, your aim is to deliver the right traffic that converts to new customers and top page rankings. Most successful SEOs garner most traffic, most links and reap from algorithm updates. This is because; they have mastered the art of delivering the right […]

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SEO process

August 2, 2014

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Importance of Infographs in SEO

Jump on Pinterest and you will immediately have thousands of infographics at your fingertips. SEO marketers understand the importance of these content sources and have begun to create illustrations that relate to just about any industry. Infographics, if produced correctly, have the power to take complex data and relate it in clean, clear images. This […]

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seo-techniques

July 14, 2014

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Impact of Users Search Habit on SEO

A caveat: The content is lenient to SEO technology Technology evolves and so is user behavior. What we are seeing today is a constantly evolving habits, attitudes and interactions between technology and us humans. Search, search behaviors and search habits evolve with technology (including SEO technology, which will be explained later), and the changes are […]

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May 19, 2014

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Ten Reasons Why Brands Should Invest More in Content Marketing

content marketing

We all know that content is king! “That makes it worth investing in!” assert marketing gurus. The content being referred to here, is the kind that belongs to individual or brand/company websites on the world-wide-web. If you are the owner of an ecommerce store and want to reach out effectively to your target audiences, marketing […]

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May 16, 2014

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Top 3 Reasons Why Small Businesses Need to Invest on Digital Marketing

small business seo

The competition is getting tighter and only the popular and strong survives. Businesses need to adapt to the shifting and growing market, online market that is. Since the formal boom of digital marketing at least a decade ago, the global and local markets have changed, prompting both large and medium businesses to change their ways. […]

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April 30, 2014

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How to Effortlessly Rank in the Search Engines Using Google Plus

Web-Google-plus

If you naturally want to rank high in the search engines, without engaging in dirty, SEO, or unethical link building, like most bloggers and online entrepreneurs do, this will be the most important article you’ve ever read! You know why? Because I’m going to take you by the hand, and guide you step by step, […]

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March 20, 2014

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Fix SEO Errors to Boost the Site Visibility

seo-errors-audit

If you are not getting the desired site ranking from your existing SEO strategy, you should start looking for issues with the website itself. Blaming content, keyword creation and creating back links won’t do any good in case there is a technical issue with the website itself. There are endless ways by which you can […]

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February 11, 2014

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How Content Marketing Is Changing

Content-marketing-social-media-copywriting

Whereas Google updates like Panda went after low-quality content and Penguin sought out those cheating the system, all Hummingbird wants is conversation. When Google announced the new search algorithm—its biggest overhaul since Caffeine in 2010, affecting 90% of searches—the core function they touted was better interaction with the user. Google is now more equipped to […]

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January 23, 2014

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TOP SECRET: An Awesome SEO Tip Inside

link_building

Want to know a secret of the SEO industry? Come a little closer and I’ll tell you. It’s called link baiting. It’s the process of creating a piece of content for the sole purpose of getting others to pick it up on their sites, link back to your site, or share it on social media. […]

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